- Each advertiser is able to create a matching advertising message to go with the radio ads including a unique marketing domain name referenced in the radio ads, matching email address to go with the ad campaign and we do the setup for you.
- Advanced advertiser directory accessed through the radio station's website and via search engines to increase ad responses.
- The advertiser community is promoted as a radio station marketplace where its easy to "Buy Local" and support the community. Each advertiser is provided with a wide-array of advertising tools including coupon creation and distribution options, business catalog for sales or display of services, mobile phone website automation, integration with Twitter and much more.
- Included Toll Free Telephone Help Desk (based in the USA) for advertisers and the radio station staff.
- Opportunity to be part of a robust community-wide selling block that is powered by the radio station community and its ad power.
- Automated search engine submittal via Google© site-map technology so advertisers can be found online.
- Monthly advertising reporting so your customers will now know how well their advertising program is working.
- Online appointment request system so people can quickly request an appointment with the advertiser.
- Much More...
Radio Station Community
Sales personnel armed with a Radio Station Community may offer these benefits to the advertiser:
Stations Value
"Traditional Radio and Internet Advertising Can Promote Business Online Like no One Else Can"
Many radio stations, television stations and print advertising are reporting softer sales due to advertising dollars moving onto the internet. This change is causing great confusion in the marketplace and lost revenue to many radio stations.
Now there is a way for radio to take a pro-active position and earn some of those lost dollars back by implementing a program called Radio Station Communities. It's a proven way to grow a community and in this case a community of advertisers.
By combining the power of radio advertising with a new Internet community that includes video, it quickly becomes a very rich advertising experience. At the same time you are building a successful Internet community around your radio station.
Since advertisers receive monthly reporting on the success of their advertising program, it won't take long before the advertisers "see" the advertising results from YOUR station.
What we do is convert radio station websites into a powerful media that will be ready to handle the growth of your own Radio Station Community. The system is a community media management program so it's very easy to use and will actually streamline a lot of existing processes for the station. Our original (and current) business model is to automate communities for Chambers of Commerce throughout the USA and have done so successfully that we now are applying the same concepts (with changes) for radio stations.
Now there is a way for radio to take a pro-active position and earn some of those lost dollars back by implementing a program called Radio Station Communities. It's a proven way to grow a community and in this case a community of advertisers.
By combining the power of radio advertising with a new Internet community that includes video, it quickly becomes a very rich advertising experience. At the same time you are building a successful Internet community around your radio station.
Since advertisers receive monthly reporting on the success of their advertising program, it won't take long before the advertisers "see" the advertising results from YOUR station.
What we do is convert radio station websites into a powerful media that will be ready to handle the growth of your own Radio Station Community. The system is a community media management program so it's very easy to use and will actually streamline a lot of existing processes for the station. Our original (and current) business model is to automate communities for Chambers of Commerce throughout the USA and have done so successfully that we now are applying the same concepts (with changes) for radio stations.
Community
Adding a Community to your radio station becomes a powerful advertising tool itself. Pooling advertisers together that already stand on their own online, or providing a business with the solution creates the power of the network. The social networking space has taken off over the past several years, but we noticed that radio stations have really not created communities around their stations? Since we are in the business of providing Micro Social NetworX, we see this as a huge opportunity to help improve radio station sales.
"When we advertise on KNLF radio here in Quincy California, we just have to hope that people are hearing our commercials... once in a while someone will mention the station, but if we received a report every month on how many people are looking at our services through the station's online community, I would certainly feel better about my investment with that station."
Radio is in a unique position not only to create the advertisers online presence with our automation, but to also promote the individual business in that community... and the community as a whole. As both are advertised the radio station begins to develop a valuable asset that can be a profit center for many years to come. Creating a way to provide reportable advertising results in one fashion or another is of major importance.
"Good Afternoon... KHBCRadioMarketplace.Com has a new member called Jerky Pizza. They are offering 2 for 1 coupons you can print right now by going to KHBC.Com and clicking on Radio Marketplace button. You will quickly be able to find Jerky Pizza and get your coupons"
Notice in the sample ad above that although you are advertising Jerky Pizza, you are also advertising your own community as a whole? As more and more Internet visitors come in the traffic counts to the participating advertisers go up... I.e. better results for all of the advertisers not just the one. The monthly advertising reports will become so good that more advertisers will likely renew their spots.
"When we advertise on KNLF radio here in Quincy California, we just have to hope that people are hearing our commercials... once in a while someone will mention the station, but if we received a report every month on how many people are looking at our services through the station's online community, I would certainly feel better about my investment with that station."
Radio is in a unique position not only to create the advertisers online presence with our automation, but to also promote the individual business in that community... and the community as a whole. As both are advertised the radio station begins to develop a valuable asset that can be a profit center for many years to come. Creating a way to provide reportable advertising results in one fashion or another is of major importance.
"Good Afternoon... KHBCRadioMarketplace.Com has a new member called Jerky Pizza. They are offering 2 for 1 coupons you can print right now by going to KHBC.Com and clicking on Radio Marketplace button. You will quickly be able to find Jerky Pizza and get your coupons"
Notice in the sample ad above that although you are advertising Jerky Pizza, you are also advertising your own community as a whole? As more and more Internet visitors come in the traffic counts to the participating advertisers go up... I.e. better results for all of the advertisers not just the one. The monthly advertising reports will become so good that more advertisers will likely renew their spots.
Radio Station Communities Work!
What we do is convert radio station websites into a powerful media that will be ready to handle the growth of a Radio Station Community. The system is designed to be a community management system so it is very easy to use. Our original (and current) business is to also automate communities for Chambers of Commerce throughout the USA.
In doing so successfully, we realized that our program could become a solution for radio stations looking to bolster their advertising value and begin to cash in on the Internet advertising bonanza.
The Radio Station Community system is designed to be a "viral" marketing agent and advertising engine to generate significant traffic for its members and for the station. Imagine the competing radio station advertising a website that goes to a location where the video has been produced by your station. When played your radio personality will air on the other end of your competitors advertisement. This benefits the advertiser and certainly your station too.
We understand that radio stations often are so busy that anything extra like this might cause a problem. To rectify this situation, we've built in everything the Disk Jockey, or staff needs to automate the station's website. Since it comes with a new website, or will easily integrate into your existing website, the automation makes sense because it will reduce time and convert your website into an interactive community that helps increase advertising sales.
In doing so successfully, we realized that our program could become a solution for radio stations looking to bolster their advertising value and begin to cash in on the Internet advertising bonanza.
The Radio Station Community system is designed to be a "viral" marketing agent and advertising engine to generate significant traffic for its members and for the station. Imagine the competing radio station advertising a website that goes to a location where the video has been produced by your station. When played your radio personality will air on the other end of your competitors advertisement. This benefits the advertiser and certainly your station too.
We understand that radio stations often are so busy that anything extra like this might cause a problem. To rectify this situation, we've built in everything the Disk Jockey, or staff needs to automate the station's website. Since it comes with a new website, or will easily integrate into your existing website, the automation makes sense because it will reduce time and convert your website into an interactive community that helps increase advertising sales.